Below is the answer and explanation for the question Aaron’s been running shopping ads for some time, and he’s interested in experimenting with ways to improve sales performance by using additional features. Which benefit might he obtain by using merchant promotions?

Aaron’s been running shopping ads for some time, and he’s interested in experimenting with ways to improve sales performance by using additional features. Which benefit might he obtain by using merchant promotions?

• When he adds promotions to products he sells on Google, he can be sure the ROI for featured products will increase.
• When he adds promotions to products he sells on Google, he’ll be able to increase his product group structure.
• When he adds promotions to products he sells on Google, the discount won’t display during a search, but it will be transmitted to sites that collate discount offers.
• When he adds promotions to products he sells on Google, shoppers will see a “special offer” link. ✅

correct answer

When he adds promotions to products he sells on Google, shoppers will see a “special offer” link. ✅

explanation

Merchant promotions is a free feature that allows Aaron to distribute online promotions with shopping ads on Google.com. When Aaron adds promotions to products that he sells on Google, shoppers see a “special offer” link (e.g., 20% off, free shipping).

Learn more here: Skillshop Shopping Ads Certification\

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question how do product images and prices contribute to a seamless shopping experience in shopping ads?

How do product images and prices contribute to a seamless shopping experience in shopping ads?

• People click on ads with images more often than plain text ads.
• Potential customers can choose a specific product color before clicking the ad.
• The combination of price and image lets customers judge the quality of the product.
• Potential customers can quickly see whether the product fits their expectations. ✅

correct answer

Potential customers can quickly see whether the product fits their expectations. ✅

explanation

Product images and prices contribute to a seamless shopping experience in Shopping Ads. By giving consumers a strong sense of the products, you’re selling before they click the ad, they’re more likely to take action. Potential customers can quickly see whether the product fits their expectations.

Learn more here: Skillshop Shopping Ads Certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Susan is the marketing director for a chain of bakeries that make artisan bread. She chose a showcase shopping ad to promote her company’s brand. What will Susan need to create a successful showcase shopping ad?

Susan is the marketing director for a chain of bakeries that make artisan bread. She chose a showcase shopping ad to promote her company’s brand. What will Susan need to create a successful showcase shopping ad?

• A tagging system that incorporates a variety of potential keywords to set her products apart from the competition.
• A brick-and-mortar location that supports in-store purchases and features the artisanal product story.
• An exciting discount coupon promotion that will attract high volumes of online traffic to her company’s website.
• Curated lifestyle images and creative copy to set her products apart from the competition. ✅

correct answer

Curated lifestyle images and creative copy to set her products apart from the competition. ✅

explanation

To create a successful Showcase Shopping ad Susan, need to Curated lifestyle images and creative copy to set her products apart from the competition. By curating her lifestyle images and copy, Susan can shape the experience that shoppers have as they search for product categories or brands that she carries. 

Curate the header image, headline, description, and destination URL, and choose a category of products to highlight. Of those products, Google will determine the most relevant ones to include in the expanded ad, based on the shopper’s search term.

Learn more here: Skillshop Shopping Ads Certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Carey has used Google Ads for some time, but he recently found he doesn’t have time to manage multiple campaigns effectively. How can smart shopping campaigns reduce Carey’s Google Ads management workload?

Carey has used Google Ads for some time, but he recently found he doesn’t have time to manage multiple campaigns effectively. How can smart shopping campaigns reduce Carey’s Google Ads management workload?

• By only allowing Carey to edit his ads once a month
• By restricting Carey to basic templates with limited options
• By notifying Carey after each sale
• By automating Carey’s ad placement and bidding ✅

correct answer

By automating Carey’s ad placement and bidding ✅

explanation

If Carey doesn’t have time to manage multiple campaigns effectively, he can input his product inventory data into google merchant center and automate her ad placement and bidding with a smart shopping campaign

With a Smart Shopping campaign, Carey can input his product inventory data into Google Merchant Center and automate his ad placement and bidding. Smart Shopping campaigns combine Standard Shopping campaigns and Display Remarketing campaigns to automate bidding and ad placement to promote products and businesses across networks for retailers like Carey.

Learn more here: https://skillshop.exceedlms.com/student/path/18287-shopping-ads-certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Office King is a well-established business that’s been running print ads for their office-supply store for years. Their CEO, Xin, is exploring the possibility of expanding into online advertising. He asks you to provide a comparison of traditional print ads and local catalog ads. What’s one distinguishing feature of local catalog ads?

Office King is a well-established business that’s been running print ads for their office-supply store for years. Their CEO, Xin, is exploring the possibility of expanding into online advertising. He asks you to provide a comparison of traditional print ads and local catalog ads. What’s one distinguishing feature of local catalog ads?

• They’re published on 100% recycled materials.
• They use the consumer’s name throughout the ad.
• They encourage customers to call OfficeKing, rather than visit.
• They enable OfficeKing to measure store visits. ✅

correct answer

They enable OfficeKing to measure store visits. ✅

explanation

One distinguishing feature of Local Catalog ads is that they can enable OfficeKing to measure store visits. Office King can Monitor and improve the performance of their ads with precise and real-time store visit data.

Learn more here: Skillshop Shopping Ads Certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question How can a shopping ad help retail businesses create ads that encourage your potential customers to visit your brick-and-mortar stores?

How can a shopping ad help retail businesses create ads that encourage your potential customers to visit your brick-and-mortar stores?

• Shopping ads use specific keywords to show products that most closely match what your potential customer is looking for.
• Shopping ads feature 60-second product video reviews, heightening potential customer interest.
• Shopping ads expand to show several paragraphs of text and a video, providing your customers with a lot of information.
• Shopping ads let you surface your local inventory, and share store details for users searching near a store. ✅

correct answer

Shopping ads let you surface your local inventory, and share store details for users searching near a store. ✅

explanation

Local Inventory Ads show your products and store information to shoppers who are nearby and searching on Google. Their primary purpose is to drive consumers to your brick-and-mortar stores to complete a purchase.

Learn more here: Skillshop Shopping Ads Certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Ben sells homemade artisan soaps at a mall kiosk called fresh soaps. He’s considering running a local inventory ad with Google. What unique type of information would Ben’s local inventory ad show?

Ben sells homemade artisan soaps at a mall kiosk called fresh soaps. He’s considering running a local inventory ad with Google. What unique type of information would Ben’s local inventory ad show?

• Product origination
• In-store coupon codes
• Local consumer ratings
• Brick-and-mortar location ✅

correct answer

Brick-and-mortar location ✅

explanation

Local inventory ad’s primary purpose is to drive consumers to Ben’s fresh soaps stores to complete a purchase. This ad will show Ben’s brick-and-mortar location at a mall.

Learn more here: Skillshop Shopping Ads Certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question how do smart shopping campaigns use machine learning to show a variety of the most relevant ads across Google networks to potential customers?

How do smart shopping campaigns use machine learning to show a variety of the most relevant ads across Google networks to potential customers?

• By testing different combinations of text and images
• By making suggestions for image styles
• By understanding all site visitors through demographic data
• By testing different font styles for specific product types ✅

correct answer

By testing different font styles for specific product types ✅

explanation

With smart shopping campaigns, product feed and assets are combined with Google’s machine learning to show a variety of ads across networks. Google’s Ad system will pull from product feed to test different combinations of images and text. Smart Shopping campaigns will show the most relevant ads to audiences across Google networks.

Learn more here: https://skillshop.exceedlms.com/student/path/18287-shopping-ads-certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question Jodi creates custom hair pieces. She just launched her first online advertising campaign, and it included a showcase shopping ad. Where will Jodi’s showcase shopping ad be featured?

Jodi creates custom hair pieces. She just launched her first online advertising campaign, and it included a showcase shopping ad. Where will Jodi’s showcase shopping ad be featured?

• In print materials that contain ads from other hair accessory brands.
• In a sidebar on the website for other hair accessory brands.
• On a mobile Google search for “cute hair accessories” in the sidebar.
• At the top of a Google search for “cute hair accessories.”  ✅

correct answer

At the top of a Google search for “cute hair accessories.”  ✅

explanation

Jodi’s first online advertising campaign’s showcase shopping ad will be featured at the top of a Google search for “cute hair accessories.”

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

Below is the answer and explanation for the question How can smart shopping campaigns make promoting your business less time-consuming and easier to manage?

How can smart shopping campaigns make promoting your business less time-consuming and easier to manage?

• By e-mailing daily summary reports to business owners.
• By having Smart Shopping campaigns use simple setup templates.
• By automating bid optimization and audience targeting.
• By automatically uploading product details from manufacturers’ websites. ✅

correct answer

By automatically uploading product details from manufacturers’ websites. ✅

explanation

Smart shopping campaigns make promoting your business less time-consuming and easier to manage by automatically uploading product details from manufacturers’ websites. You need to link your Merchant Center account, set a budget, upload assets, and let us know the country of sale. Google’s system will pull from your product feed to test different combinations of images and text.

Learn more here: Skillshop Shopping Ads Certification

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.