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Which is the best type of campaign for an advertiser to use to target a set of specific mobile apps with ads for their website

Below is the answer and explanation for which is the best type of campaign for an advertiser to use to target a set of specific mobile apps with ads for their website

Which is the best type of campaign for an advertiser to use to target a set of specific mobile apps with ads for their website

  • A) Display network – “Mobile app installs”.
  • B) Display network with the marketing objective of “Engage with your mobile app”.
  • C) Display network – “Ads in mobile apps” .âś…
  • D) Search network with the marketing objective of “Mobile app installs”.

Correct answer

Display network – “Ads in mobile apps”. ✅

Explanation

Mobile app install campaigns are geared specifically toward getting more people to download your app. AdWords can help customize targeting, keywords, and ads based on your app ID and other information. You can easily gauge your campaign’s performance by tracking installs as conversions. But starting in November 2017, universal app will become the only type of campaign available for promoting your apps. To be prepared for the change, learn about universal App campaigns.

The above question is related to Google ads display certification. You can find all the updated questions and answers related to Google ads display certification on the “Google ads display certification” page. If you find the update in question or answers, do comment on this page and let us know. I will update the answers as soon as possible.

To learn more about Google ads display certification: Skillshop display ads certification

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