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What metrics estimate conversions that measure user behavior across devices and environments?

Below is the answer and explanation for the question what metrics estimate conversions that measure user behavior across devices and environments?

What metrics estimate conversions that measure user behavior across devices and environments?

  • Clicks
  • Cost
  • Visits
  • Cross-environment metrics ✅

correct answer

Cross-environment metrics ✅

explanation

People own multiple devices that can access the Internet, and will often view your ads in one environment and then convert on another. Cross-environment conversion reporting shows the effectiveness of your advertising campaign across all environments (tablet, mobile, and desktop; app and web), regardless of the device or environment a user converts on.

Read more here: https://support.google.com/dcm/partner/answer/6163585

The above answer and explanation are related to Google search ads 360 certification exam. You can find all the updated questions and answers related to Google search ads 360 on the “Google search ads 360 assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.                      

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