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Sebastien wants to get a good read on how his users are interacting with his videos across different geographies of his target demographic. For example, it would be helpful to know what calls-to-action are driving higher clickthrough rates

Below is the answer and explanation for the question Sebastien wants to get a good read on how his users are interacting with his videos across different geographies of his target demographic. For example, it would be helpful to know what calls-to-action are driving higher clickthrough rates

Sebastien wants to get a good read on how his users are interacting with his videos across different geographies of his target demographic. For example, it would be helpful to know what calls-to-action are driving higher clickthrough rates

  • Watch time report
  • Likes and dislikes report
  • Engagement report ✅
  • Audience retention report

correct answer

Engagement report ✅

explanation

Engagement report: From comments to likes to sharing patterns, scour the many engagement reports to get a good read on how your viewers are interacting with your content.
Use these reports to:

  • Optimize interactive elements
  • Test different calls-to-action to see what drives stronger CTRs
  • Uncover how many times your content has been shared
  • View how you’ve gained and lost subscribers across different content, locations, and dates

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible. 

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