Reciprocal Links

December 26,2012 in Online Advertising Glossary | 0 Comments


Generally, it is a link between two websites based on a contract among the website proprietors for exchanging links.


Reciprocal links result when two or more website owners agree to link their sites. They are generally used by medium and small size sites because this is a cost-effective method to increase link popularity and website traffic.

Related Terms

deep-linkinginbound linklink popularityoutbound link

Check out other Glossary Articles on Online Advertising Glossary and Digital Marketing Glossary




Was this article helpful?

Support us to keep up the good work and to provide you even better content. Your donations will be used to help students get access to quality content for free and pay our contributors’ salaries, who work hard to create this website content! Thank you for all your support!

Reaction to comment: Cancel reply

What do you think about this article?

Only valuable comments containing useful information will be submitted with the URL. Comments posted below article for the only purpose of creating a link will be deleted.

Your email address will not be published. Required fields are marked.