On the Display Network, enhanced cost-per-click (ECPC) automatically

Below is the answer and explanation for on the display network, enhanced cost-per-click (ECPC) automatically

On the display network, enhanced cost-per-click (ECPC) automatically

  • Sets bids to help you get as many conversions as possible
  • Adjusts your manual bid up or down based on each click’s likelihood to result in a conversion ✅
  • Sets bids to maximize your conversion value while trying to reach an average return on ad spend
  • Sets bids to help you get the most clicks within your target spend amount

Correct Answer

Adjusts your manual bid up or down based on each click’s likelihood to result in a conversion ✅

Explanation

On the display network, enhanced cost per click (ECPC) automatically adjusts your manual bid up or down based on each click’s likelihood to result in a conversion. Enhanced cost-per-click (ECPC) is a bidding feature that raises your bid for clicks that seem more likely to lead to a sale or conversion on your website. That helps you get more value from your ad budget. If you’re not yet using manual CPC bidding for this campaign, choose manual CPC bidding from the drop-down, and check the enabled enhanced CPC option.

The above question is related to Google ads display certification. You can find all the updated questions and answers related to Google ads display certification on the “Google ads display certification” page. If you find the update in question or answers, do comment on this page and let us know. I will update the answers as soon as possible.

To learn more about Google ads display certification: Skillshop display ads certification

  •  
  •  
  •  
  •  
  •  
  •  
  •  

Was this article helpful?

Support us to keep up the good work and to provide you even better content. Your donations will be used to help students get access to quality content for free and pay our contributors’ salaries, who work hard to create this website content! Thank you for all your support!

Reaction to comment: Cancel reply

What do you think about this article?

Your email address will not be published. Required fields are marked.