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Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?

Below is the answer and explanation for Hank wants to use a “maximize conversions” campaign with the performance planner. Which recommendation can be provided to Hank by the performance planner?

Hank wants to use a “maximize conversions” campaign with the performance planner. Which recommendation can be provided to Hank by the performance planner?

  • Recommended campaign bid scaling.
  • A recommended campaign-level target ROAS (return-on-ad-spend).
  • A recommended campaign-level target CPA (cost-per-acquisition).
  • A recommended average daily budget. âś…

Correct answer

A recommended average daily budget. âś…

Explanation

Hank will be provided recommendation about average daily budget by the performance planner to use a “maximize conversions” campaign with the performance planner.

Once you use performance planner to create a plan with the target date, campaigns, budget, target conversion volume, and target cost-per-acquisition (CPA) for upcoming periods, the tool will provide one of the recommendations below.

1. Search manual cost-per-click (CPC) or enhanced CPC campaigns.
2. Search maximize clicks or maximize conversions campaigns.
3. Search target CPA or target return on ad spend (ROAS) campaigns.

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