Which two statements are true about the use of targeting options to optimize a Google Ads campaign? (Choose two.) Select All Correct Responses

Below is the answer and explanation for which two statements are true about the use of targeting options to optimize a google ads campaign?

Which two statements are true about the use of targeting options to optimize a google ads campaign?

  • Employment targeting allows you to serve ads only to people who work in a specific field.
  • Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants.
  • Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones. ✅
  • Location targeting allows ads to be served in the specific geographic locations you choose. ✅

Correct Answer

Device targeting allows you to reach customers on any device: desktops, tablets, and smartphones. ✅

Location targeting allows ads to be served in the specific geographic locations you choose. ✅

Explanation

You can use device targeting and location targeting to optimize your google ads campaign. You can set custom bid for these targeting options. If you are getting better conversions from particular device or geo-location you can increase bid for that. Reach your customers on any device, including desktops, tablets, and smartphones using device targeting option.

The above question is related to Google ads display certification. You can find all the updated questions and answers related to Google ads display certification on the “Google ads display certification” page. If you find the update in question or answers, do comment on this page and let us know. I will update the answers as soon as possible.

To learn more about Google ads display certification: Skillshop display ads certification.

 

  •  
  •  
  •  
  •  
  •  
  •  
  •  

Was this article helpful?

Support us to keep up the good work and to provide you even better content. Your donations will be used to help students get access to quality content for free and pay our contributors’ salaries, who work hard to create this website content! Thank you for all your support!

Reaction to comment: Cancel reply

What do you think about this article?

Your email address will not be published. Required fields are marked.