When looking at your email marketing metrics, Click Through Rate (or CTR) highlights which of the following insights?
Below is the answer and explanation for when looking at your email marketing metrics, click through rate (or CTR) highlights which of the following insights?
When looking at your email marketing metrics, click through rate (or CTR) highlights which of the following insights?
- % of people that made a purchase after receiving the email.
- % of people that opened the email out of the total recipients.
- % of people who clicked on a link in the email out of the total recipients. âś…
- % of people who were sent the email against the total number of conversions made.
Correct answer
% of people who clicked on a link in the email out of the total recipients. âś…
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