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When visibility is the campaign goal, which bidding strategy should an advertiser choose?

Below is the answer and explanation for the question when visibility is the campaign goal, which bidding strategy should an advertiser choose?

When visibility is the campaign goal, which bidding strategy should an advertiser choose?

  • Maximize Conversions
  • Maximize clicks
  • Enhanced cost-per-click (eCPC)
  • Target impression share âś…

correct answer

Target impression share âś…

explanation

When visibility is the campaign goal, an advertiser should choose Target Impression share.

Target impression share is a Smart Bidding strategy that automatically sets bids with the goal of showing your ad on the absolute top of the page.

Target impression share bidding automatically sets bids to help achieve your Impression Share goal across all campaigns using this strategy.

The above question and explanation are related to Google shopping certification exam. You can find all the updated Google shopping advertising certification exam answers on the “Google shopping advertising exam answers“. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about Google ads search certification answers: Google ads search skillshop.

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