Long Domain Name

September 8,2016 in Online Advertising Glossary | 0 Comments

Table of Contents


Long domain name refers to the domain names longer than the primary 26 characters, up to a theoretical restriction of 67 characters with extensions like .com.


This term was coined in 1999, provided enhanced domain name versatility, and delivered increased money to domain certification organizations.

Earlier, 26 characters were a restriction for domain names that challenged organizations with longer names to search for shorter options.

Search engine optimization experts wanted to help with the domain name complication, which is apparent through the number of keyword-stuffed domains in transmission.

Keywords in a domain do not immediately reach the topmost in ranks, though even a small benefit could assist in the competition for searching popular terms. Nevertheless, the policy could result in an adverse outcome if Web surfers do not comprehend the domains as reliable.


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