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How can a profit margin be applied to the revenue metric?

Below is the answer and explanation for how can a profit margin be applied to the revenue metric?

How can a profit margin be applied to the revenue metric?

  • Assign the pixel to a line item’s conversion tracking.
  • Add a percent markup in the billing profile.
  • Assign a media cost markup to the partner revenue model. ✅
  • Add a column and manually calculate revenue.

Correct answer

Assign a media cost markup to the partner revenue model. ✅

Explanation

Use a revenue model of “media cost markup” to calculate your line items’ revenue based on marking up a line item’s media cost by a fixed percentage. A partner’s default partner revenue model can be set on the default partner revenue model page in a partner’s settings. If necessary, you can also set the partner revenue model for an individual line item in the bid pricing, partner revenue & goals page in each line item’s settings.

You can apply profit margin to the revenue metric by assigning a media cost markup to the partner revenue model.

The above answer and explanation are for the question how can a profit margin be applied to the revenue metric?

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