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Your client wants to increase the number of people visiting his website. When analyzing the data for Search campaign, which metric do you most want to improve

Below is the answer and explanation for your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve.

Your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve.

  • Click through rate (CTR). âś…
  • Converted clicks.
  • Impressions.
  • Conversion rate.

Correct answer

Click through rate (CTR). âś…

Explanation

Click through rate (CTR) metrics helps you most while analyzing the data for search campaign. You can use CTR for search network campaigns, and conversions for the display network campaigns to measure engagement. Use reach and frequency numbers to learn how many people are exposed to your ad, and how often they see it.

The above answer and explanation are for the question your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve.

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