Below is the answer and explanation for the question why is it important that you maintain one unfiltered view when using filters with your Analytics account?

Why is it important that you maintain one unfiltered view when using filters with your Analytics account?

• An unfiltered view ensures that the original data can always be accessed ✅
• You will need to configure your goal in the unfiltered view
• Without one unfiltered view. You will not be able to use a filter for multiple views
• There is no reason to maintain an unfiltered view

Correct answer

An unfiltered view ensures that the original data can always be accessed ✅

Explanation

We recommend that you don’t delete or add filters to your original view. When you delete a view, that particular historical perspective of the data is gone. When you add filters to a view, the data you exclude is unavailable.

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