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Why is it common for companies to think of themselves in terms of a funnel?

Below is the answer and explanation for why is it common for companies to think of themselves in terms of a funnel?

Why is it common for companies to think of themselves in terms of a funnel?

  • Because flywheels were only recently invented, but funnels have been around for much longer.
  • Because funnels are powered by gravity, just as businesses are anchored by revenue.
  • Because companies that don’t use the inbound methodology are inherently funnel-shaped.
  • Because many business charts show conversion rates, and those charts are often shaped like a funnel. ✅

Correct answer

Because many business charts show conversion rates, and those charts are often shaped like a funnel. ✅

The above answer is related to HubSpot inbound certification. You can find all the updated questions and answers related to HubSpot inbound certification exam on the “Hubspot Inbound certification answers” page. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about HubSpot inbound certification exam: https://academy.hubspot.com/courses/inbound

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