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Why do you need to use leading indicators of revenue success when calculating ROI on your social media strategy?

Below is the answer and explanation for why do you need to use leading indicators of revenue success when calculating ROI on your social media strategy?

Why do you need to use leading indicators of revenue success when calculating ROI on your social media strategy?

  • It’s difficult to know how much revenue is generated from a sale that originates from a social media campaign.
  • It can be months before you’ve closed new customers from a social media campaign. ✅
  • Understanding how you stack up to your competition can help you pivot and make better business decisions.
  • Calculating ROI on social media is super hard to prove.

Correct answer

It can be months before you’ve closed new customers from a social media campaign. ✅

The above answer is related to HubSpot social media marketing certification. You can find all the updated questions and answers related to HubSpot social media marketing certification exam on the “Social media marketing certification answers” page. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

Learn more about HubSpot inbound marketing certification exam: https://academy.hubspot.com/courses/social-media/

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