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Which of the following would be most useful for optimizing landing pages?

Below is the answer and explanation for the question which of the following would be most useful for optimizing landing pages?

Which of the following would be most useful for optimizing landing pages?

  • Pageviews
  • Bounce Rate ✅
  • Unique Pageviews
  • Visits
  • Unique Visits

Correct answer

Bounce Rate ✅

Explanation

Bounce Rate is the percentage of single-page sessions. If you find a landing page with a high bounce rate, that destination URL might not match the expectation set by your ad text, or it might not have engaging content with a clear navigation path.

The above answer and explanation are related to Google Analytics individual qualification exam. You can find all the updated questions and answers related to Google Analytics individual qualification exam on the “Google Analytics individual qualification exam” page. If you find any error or update in question or answers, do comment below and let us know. We will update the answers as soon as possible.

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