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When your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.

Below is the answer for the question when your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.

When your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.

correct answers

  1. People who’ve already spent time searching for products or services like yours on Google Search — Custom Intent Audiences for YouTube
  2. People who’ve already engaged with your business, but didn’t convert when they had the chance — Remarketing or Customer Match
  3. People who are actively researching your business and its specific products and/or services — In-Market Audiences
  4. People with a similar profile to the customers you currently target, or who frequent your business — Similar Audiences 

The above answer and explanation are related to Google ads video certification. You can find all the updated questions and answers related to Google video ads certification exam on the “Google ads video assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

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