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What is the primary goal of a search engine?

Below is the answer and explanation for what is the primary goal of a search engine?

What is the primary goal of a search engine?

  • To drive the most amount of traffic to their own pages.
  • To serve users the most relevant content that matches their search query. ✅
  • To personalize search results for individual users.
  • To index pages as fast as possible.

Correct answer

To serve users the most relevant content that matches their search query. ✅

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