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Marketing automation is a key piece of lead nurturing because it’s how you deliver information. How is marketing automation defined?

Below is the answer and explanation for marketing automation is a key piece of lead nurturing because it’s how you deliver information. How is marketing automation defined?

Marketing automation is a key piece of lead nurturing because it’s how you deliver information. How is marketing automation defined?

  • The software that exists with the goal of automating your marketing actions. âś…
  • Automation tools to help automate sales-specific actions.
  • The thought process behind delivering information in lead nurturing.
  • The software that is used for your entire inbound strategy.

Correct answer

The software that exists with the goal of automating your marketing actions. âś…

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Learn more about HubSpot inbound marketing certification exam: https://academy.hubspot.com/courses/inbound-marketing

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