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Cross-environment conversion methodology takes into account what data sources?

Below is the answer and explanation for cross-environment conversion methodology takes into account what data sources?

Cross-environment conversion methodology takes into account what data sources?

  • Data pools, cookies, audience IDs.
  • Cookies, SDKs, audience data.
  • Device types, OS, cookies.
  • Resettable device IDs, cookies, anonymized Google sign-ins. âś…

Correct answer

Resettable device IDs, cookies, anonymized Google sign-ins. âś…

Explanation

Cross-environment reporting links together cookies (for web), resettable device IDs (for mobile apps), and anonymized Google sign-ins, to identify a user across different environments. This allows Google to determine the path taken by the user, from first seeing an ad to conversion. No data about the specific user is retained and all reporting is anonymized.

The above question is related to Google campaign manager. You can find all the updated questions and answers related to Google campaign manager on the “Google campaign manager certification” page. If you find any updates in questions or answers, do comment on this page and let us know. I will update the answers as soon as possible.

To learn more about Google campaign certification: Skillshop Google campaign manager certification.

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