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Showrooming refers to:

Below is the answer and explanation for the question Showrooming refers to:

Showrooming refers to:

  • A) The phenomenon which turns brick and mortar stores into showroom apps for mobile users
  • B) The phenomenon where brands sell specialty or limited quantity goods through mobile
  • C) The phenomenon where various brands within similar categories complete for brand placement on a mobile device
  • D) The phenomenon which turns brick and mortar stores into showrooms for products which are then purchased online or via mobile ✅

correct answer

 D) The phenomenon which turns brick and mortar stores into showrooms for products which are then purchased online or via mobile ✅

Explanation

The use of mobile phones in stores has led to the phenomenon of “showrooming,” which turns brick-and-mortar stores into showrooms for products that are then purchased online or via mobile. No retailer is entirely immune to its effects.  While many businesses fear that showrooming is a major threat, retailers should approach it as an opportunity.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

To show an ad, which is eligible to appear on search partner sites, on the mobile version of Google Maps, you should use:

Below is the answer and explanation for the question To show an ad, which is eligible to appear on search partner sites, on the mobile version of Google Maps, you should use:

To show an ad, which is eligible to appear on search partner sites, on the mobile version of Google Maps, you should use:

  • A) product extensions
  • B) location extensions ✅
  • C) mobile extensions
  • D) store visit extensions

correct answer

 B) location extensions ✅

Explanation

If you opt to advertise with Google search partners in your campaign network settings, your ads with location extensions can appear on partner sites. Ads with location extensions on these sites can vary in format, and they might show a map.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

 

Which of the following is true about apps?

Below is the answer for the question Which of the following is true about apps?

Which of the following is true about apps?

  • Once a customer downloads an app, they will be likely to return
  • Apps are more geared towards retention, loyalty, and engagement ✅
  • Apps are more geared towards acquisition purposes
  • Apps and mobile optimized sites are the same thing

correct answer

 Apps are more geared towards retention, loyalty, and engagement ✅

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

 

Why do advertisers care about driving calls to their business?

Below is the answer and explanation for the question Why do advertisers care about driving calls to their business?

Why do advertisers care about driving calls to their business?

  • They’re faster.
  • Younger demographics prefer to order by phone call.
  • Conversion rates are often much higher from calls. ✅
  • Mobile call ads are easier to win in auctions.

Correct answer

 Conversion rates are often much higher from calls. ✅

Explanation

Calls are an opportunity to deliver a level of service that sites and apps can’t necessarily offer. And it’s a level of service that customers have demonstrated they want and respond to. Mobile brings together searching and calling, and people are using both of them more than ever.

Conversions and average order value are higher for calls. Conversion rates have been shown to be 10 times greater from calls, and average order value two times greater.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Which extensions can help drive installs of your mobile app?

Below is the answer and explanation for the question Which extensions can help drive installs of your mobile app?

Which extensions can help drive installs of your mobile app?

  • Sitelink extensions
  • Remarketing lists for search ads (RLSAs )
  • Structured snippet extensions
  • App extensions ✅

Correct answer

 App extensions ✅

Explanation

App extensions add a link to your app below your text ad. clicking on this link can either jump the user to your app in the app store (Android or iOS), or start the actual download.

These are options for when you want to both direct viewers to your mobile site and include a link to your app. These only run in non-app standard search campaigns:

  • Search network with display opt-in
  • Search network only

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

What is a simple way to target ads to mobile users when they’re near your physical store locations?

Below is the answer and explanation for the question What is a simple way to target ads to mobile users when they’re near your physical store locations?

What is a simple way to target ads to mobile users when they’re near your physical store locations?

  • Target a radius around your Google My Business location(s). ✅
  • Target users you know have called your AdWords call-only ad.
  • Target specific users you know live near your store.
  • Target a radius around your city.

Correct answer

  Target a radius around your Google My Business location(s). ✅

Explanation

I want to target a radius around the locations in my Google My Business profile, so I click Radius. I then enter a place, name, address, or coordinates.

I want to target the five miles around my location so I change the distance to 5. My selection is then automatically added to the targets.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

Why do mobile advertisers care about driving physical store traffic?

Below is the answer and explanation for the question Why do mobile advertisers care about driving physical store traffic?

Why do mobile advertisers care about driving physical store traffic?

  • All demographics exhibit more loyalty after visiting a store.
  • Online retailers who also offer a physical store option have been shown to bring in the most revenue.
  • Vast majority of sales still occur in physical stores. ✅
  • Customers buy more online when they know they have the option to visit a physical store.

correct answer

 Vast majority of sales still occur in physical stores. ✅

Explanation

Ninety percent of retail sales still occur in physical stores, and people turn to their smartphones to find stores that offer what they need, confirm availability in stock, check operating hours, and much more. That’s why prioritizing mobile visibility is crucial for advertisers who have physical storefronts.

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

When conversion data shows that mobile drives more value, you would raise your mobile bid.

Below is the answer for the question When conversion data shows that mobile drives more value, you would raise your mobile bid.

When conversion data shows that mobile drives more value, you would raise your mobile bid.

  • A) lower, lower
  • B) Raise, lower ✅
  • C) lower, raise
  • D) raise, raise

correct answer

B) raise, lower ✅

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

A deep link specifies a location in an app that corresponds to the content you’d like to show.

Below is the answer and explanation for the question A Deep link specifies a location in an app that corresponds to the content you’d like to show.

A deep link specifies a location in an app that corresponds to the content you’d like to show.

  • A) Remarketing link
  • B) Deep link ✅
  • C) location link
  • D) location extension

correct answer

  • B) deep link ✅

Explanation

For your destination URL in app engagement ads, you can use a link that just opens your app, or a deep link that will send people directly to a specific screen in your app.

Read more here: https://support.google.com/adwords/answer/6046977?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.

 

To understand the full value of mobile, you must take into account:

Below is the answer and explanation for the question To understand the full value of mobile, you must take into account:

To understand the full value of mobile, you must take into account:

  • A) Mobile conversions
  • B) Utilization of mobile ad formats, extensions, app and mobile site design best practices
  • C) App downloads, calls, store visits, cross device conversion, mobile conversions✅
  • D) Cross device and mobile conversions

correct answer

C) App downloads, calls, store visits, cross device conversion, mobile conversions✅

Explanation

Measure the full Value of mobile by taking into account the different conversions that a mobile user could generate for your business (e.g., converted clicks on your site, cross-device conversions, calls as conversions, website call conversions, app downloads and in-app conversions). Because onsite conversions are just one part of a mobile user’s potential experience with your brand.

Read more here: https://support.google.com/adwords/answer/6167155?hl=en

The above answer and explanation are related to Google mobile advertising exam. You can find all the updated questions and answers related to Google mobile advertising exam on the “Google mobile advertising assessment answers” page. If you find any error or update in questions or answers, do comment below and let us know. We will update the answers as soon as possible.